Mikimoto

When it comes to firsts in jewellery, there are few to match the Mikimoto brand. Founder Mikimoto Kōkichi (1858-1954) was a Japanese entrepreneur who is credited with creating the first cultured pearl and, in turn, kick starting the pearl industry with the establishment of his eponymous luxury pearl company. The company was awarded patents for pearl cultivation and, to commemorate the 100th anniversary of the patent system, Mikimoto was selected as one of Japan's top 10 inventors. Today the Mikimoto brand combines timeless elegance with sophisticated, modern design, resulting in jewellery that reflects the purity of the ocean.

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Mikimoto Advertising Campaign
Mikimoto 2013 Advertising Campaign
Behind The Scenes Mikimotos Advertising Campaign
Behind The Scenes Mikimotos Advertising Campaign